MANILA Philippines. 5 January 2019 Yellow Cab kicked off Its So Worth It! The Yellow Cab Pizza Tour at Eastwood Central Plaza by giving hustlers what they need to have a head start in 2019: awesome music and delicious food-all for free!
The event gathered music fans. pizza lovers. and hardworking hustlers from all around the metro. who were filled up for their so-worth-it chase with Yellow Cab's edge-to-edge pizzas and legendary chicken and pasta.
With a jam-packed program that started in the afternoon. the Pizza Tour opened with DJ MVRXX taking on the stage to hype up the crowd. His set was then followed by a surprise performance from alternative female duo, Leanne and Naara, and solo serenader, Dane Hipotito. Armed only with their voice and very few instruments, these artists sang their hearts out and showed everyone why their craft is so worth it.
Yellow Cab’s exciting list of So Worth It performers also included the indie rock group, Oh, Flamingo! who has become one of the top locals bands to watch for. Singing fan favorites like 'Reflections,‘ “June,” and “Inconsistencies," the four-member band hypnotized the crowd with their enthralling play on rhythm, beats, and tempo.
Up next was no other than fast-rising, chart-topping band, Ben&Ben. Performing back-to-back hits including “Maybe The Night,” “Kathang Isip," and “Leaves," the band shared how music that moves people and stirs emotion can only come from believing that the chase is and will always be so worth it.
The indie folk-pop group faced many challenges when they first started out, from getting people to appreciate their music genre to performing during the wee hours of the night just to get their music out. They were constantly plagued with worries and seIf-doubt, but instead of backing down, they hustled even harder and their hunger for the craft prevailed.
“Helping and learning from each other through every struggle is what inspires us to do what we do,” shares Ben&Ben’s lead vocalist, Paolo Guico. “There were definitely moments in the past when we questioned ourselves, especially when doing multiple gigs four to five times a week started to take a toll on us physically and mentally, but at the same time, this is what pushed us to continue making and playing our music.”
Ben&Ben is now enjoying the fruits of their labor with a string of hit songs under their name and millions of fans who continue to be inspired by their music.
Wrapping up the night was high-octane spinner Mia Ayesa a.k.a. DJ Miaow, who, with her killer looks and music, kept the crowd’s energy at its highest till the end.
lt won’t be Yellow Cab without the iconic pizza joint’s all-time bestseller, so hustlers enjoyed a free slice of New York's Finest pizza and a complimentary cup of Heineken when they answer this one simple question, “What is your personal chase and why is it so worth it?” Limited edition Pizza Passes were also handed out to guests, which they can use to redeem discounts for dine-in purchases made at selected Yellow Cab stores.
“At Yellow Cab, we don’t just make food, we deliver generous, edge-to-edge flavors that rm you up and keep you going,” says Mark De Joya. Brand Development Director for Yellow Cab Pizza Co. “We do what we do because we want to support those who hustle the hardest for what they believe is so worth it. We want to fuel them throughout their chase and make them unstoppable with positive energy for their hustle by serving our edge-to-edge pizzas. and legendary chicken and pasta, which anyone would agree are also so worth it."
Hustlers far up North and down South can catch the 80 Worth lit The Yellow Cab Pizza Tour in AyaIaLand Technohub, Baguio City on January 12; Damosa Gateway. Davao on January 19; and IT Park, Cebu City on January 26. All stops will feature homegrown artists and generous, edge-to-edge Yellow Cab eats that are sure to excite local communities and fuel their so-worth-lt chase this 2019.
Make sure to catch the So Worth It! The Yellow Cab Pizza Tour and make every hustle, every chase so worth it with Yellow Cab. For more Information about the tour. please visit https://www.yellowcabpizza.com/soworthit/
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