The first quarter of
2018 is just about to close and Vivo already has quite a surprise up their
sleeve for their loyal customers.
First, the 5th in the
2016-2017 Leading Global Smartphone Brands, is shaking up the smartphone
industry with the release of its newest flagship, the Vivo V9. This latest
smartphone offering from Vivo boasts not only of the brand’s thumbprint
selfie-centric camera but also of artificial intelligence-powered beautifying
tools for even further beautiful shots and a super HDR mode which ensures that
each photo comes out clearer than ever, with the most vivid of colors. The V9
also rocks a bigger display complemented by a full HD resolution along with the
futuristic Face ID and fingerprint unlock component.
Second, Vivo fully
knows its audience and as such, makes sure to get their brand message across
through only the best of influencers. This 2018, Vivo introduces two new brand endorsers,Pinoy
Big Brother (PBB) heartthrobs Edward Barber and Ivan Dorschner.
New endorsers Ivan
Dorschner and Edward Barber joined fellow brand influencers like Maymay Entrata
and TJ Monterde during a toast for the all-new V9 with the Vivo executives.
Edwardand Ivan were
formally introduced as the newest Vivo endorsers at the brand’s grand unveiling
of Vivo V9 at the City of Dreams last March 22.The two picked the three winners
of a brand new Vivo V9. They also made a toast to V9’s success along with Vivo
executives. They were joined by fellow Vivo endorsersMaymay Entrata,
SassaDagdag, TJ Monterde, and Jason James Dy.
Edward
Barber
Edward Barber could
not hide his happiness after it was announced that he was signed asVivo’s newest
endorser. Is it because he is now finally “reunited” with Maymay Entrata?
Edward Barber made
waves in the local celebrity scene after placing fourth in PBB and for making
up half of the most popular love team to date, MayWard together with another
Vivo brand endorsersand PBB Big Winner Maymay Entrata. Of British-German and
Filipino blood, Edward is not just a handsome face. In his young showbiz
career, Edward has already been recognized for his talents on the screen and on
stage.
Edward is also a
fervent philanthropist and is a co-founder of charity group the ELM Tree
Foundation alongside love team Maymay. ELM Tree Foundation vows to care for underprivileged
and vulnerable children in the Philippines.
With his almost a
million followers on Instagram, Edward is proving that his huge following is
telling of his great and positive influence to the young demographic. In fact, he is one of the most popular actors of his
generation. He is also a sought-after for magazine covers. At his young age, he
landed on the cover of the January 2018 issue of the MegaMan magazine--a feat
that only a few of his generation can achieve.He also appeared on the cover of
Mega magazine with Maymay for the same release month.
Vivo believes that
with his charm, good looks, and talent, Edward can bring the brand to greater
heights. With Edward in its roster of celebrity influencers, Vivo has a
surefire spot in positive brand presence.
Ivan Dorschner
charmed the press with his boy-next-door appeal. During the launch, he only had
praises for Vivo V9’s “clean” look.
Ivan
Dorschner’s young showbusiness career is steadily going up the ladder to
stardom. He rose to fame after joining a reality showin 2010 and
later pursuing a career in entertainment in GMA7 where he starred in a couple
of the network’s teleserye hits. Born in Los Angeles, USA to a Filipino mother
and an Irish-German father, Ivan has modeled both in the Philippines and the
US.
Prior to his
showbiz stint in the country, Ivan was a student studying Bio-Science at an
American college, later switching to International Diplomacy studies before
putting his education in temporal hiatus to make way for his showbiz career in
the Philippines.
Ivan also partnered with his fellow
Vivo endorser Barbie Forteza in the blockbuster GMA Network primetime series,
"Meant To Be."With thesuccess
of this hit series, Ivan has been groomed as one of the network’s next
generation of leading men.
The new Vivo influencerhas quite a
following on social media—one reason why Vivo chose to sign him up as one of
its brand endorsers. Ivan is
popular on both Twitter and Instagram with 414,000 fans and more than 300,000
followers respectively. Although Ivan's fame
has been growing over the years, he has remained approachable and accommodating
to fans. With Ivan included in its roster of celebrity influencers, Vivo’s
positive brand presence is certain.His joviality will
surely help Vivo connect to its loyal patrons and reach out to potential
consumers.
Vivo has
dominated the smartphone limelight in the local scene and with the impressive
names in the Vivo Family, the brand should very well expect a meteoric rise to
greater heights this year and the years beyond.
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